News

Why are Phone Calls so Essential for Customer Service?

Lorraine Kelleher at Spearline explains how research highlights the continued importance of phone calls to ensure an optimal customer experience. However, many organizations are blind to the issues impacting their external network.

Customer service has been a continually evolving area of business over the past number of decades. Not only have technological advancements altered how customer service is conducted, but consumers’ expectations have also dramatically changed.

Key Considerations for Optimizing the Mobile Workforce

With the events of 2020 requiring millions of workers to transition to working from their homes, many businesses have been forced to reconsider their definition of a workplace and how managers can effectively monitor, coach and communicate with remote and at-home workers.

As an increasing number of contact centres transition to working from home and coworking environments, the challenges regarding team management, customer care and scheduling their remote teams are also growing.

Membership Pro Tip: Foster Better Engagement and Networking

 

A helpful and popular added benefit gives members a more in-depth and time-saving connection to their professions—and their peers.

Giving members dedicated content for specialized areas gives them a deeper connection to their professions beyond the big picture, says Melanie Claus, membership director at the Association of Energy Engineers.

A Surge in Members Is Great, But How Do You Keep Them?

Figuring out how to hold on to a record number of new members sounds like a good problem, but it requires a long-game strategy. The American Nurses Association shared tips during #ASAE21 about its success in crisis—and how to sustain it.

Crises are not one-offs. They never stop and—just to make it interesting—you rarely get a heads-up on when the next one will strike. This is why it’s good to always be prepared.

Quality Communication in the Time of COVID

 

The executive director of the Oregon Dental Association explains how they have increased the quantity and quality of informative content with limited time and resources.

The pandemic has affected associations in ways no one could have predicted. Eighteen months after COVID first sent us into lockdown, it continues to demand flexibility, strategic pivots and patience.

Five Ways to Get Better at Small Talk

Small talk is necessary—some might say a necessary evil—for association professionals looking to expand their networks. Though you may never learn to love small talk, you can learn to use it more effectively. Start with these five tips.

“Hot enough for you?” “So, what do you do?” “Are you from around here?”

If these questions make you cringe, you’re not alone. Plenty of people dislike small talk.

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