If your association has an events app but no in-person events these days, all is not lost—as long as you utilize them for ongoing engagement.
This state of affairs might sound familiar: A few years ago, you spent thousands or tens of thousands of dollars on a mobile application intended to boost engagement at your in-person events. It was used for a few days during the gathering, then forgotten until the next event.
https://associationsnow.com/2021/10/five-ways-to-maximize-your-event-apps/
