Figuring out how to hold on to a record number of new members sounds like a good problem, but it requires a long-game strategy. The American Nurses Association shared tips during #ASAE21 about its success in crisis—and how to sustain it.
Crises are not one-offs. They never stop and—just to make it interesting—you rarely get a heads-up on when the next one will strike. This is why it’s good to always be prepared.
https://associationsnow.com/2021/08/a-surge-in-members-is-great-but-how-do-you-keep-them/