The customer journey is easily one of the most important, yet most misunderstood, parts of doing business. One of the reasons for this is that the needs of customers can change. Additionally, not all customers are alike.
News - News
Five Ways to Brag (Without Being a Braggart)
Published Tue, 08/31/2021 - 15:00
There’s an artful way to brag about yourself without having to condescend, one-up, or put down others. Use these tips to tout your accomplishments with grace.
Cut Through the Clutter to Better Engage Members
Published Tue, 08/31/2021 - 15:00
A new report shows associations did a fantastic job communicating with members during multiple crises, but a top challenge remains: How to better sustain member engagement. An association expert offers some ideas for breaking through the noise.
Scaling the Peaks of Customer Service Demand
Published Tue, 08/31/2021 - 15:00
Helen Billingham at Enghouse Interactive explores how to successfully scale the peaks of customer service demand.
Many sectors are much busier at particular times in the year. While Christmas is the biggest peak for industries such as retail, every organisation faces surges in demand that they need to meet.
Effective Communication in an Age of Information Overload
Published Tue, 08/31/2021 - 15:00
Liz Garman discusses managing the flow of communications to keep members informed—but not overwhelmed.
